Every parcel you send represents your business. Yet for many e-commerce brands, the packaging surrounding their products still tells an outdated story of plastic, waste, and old habits. Polystyrene blocks, rolls of bubble wrap, and single-use plastic mailers have long been the industry norm — but they no longer align with the values of conscious consumers.
Today’s customers expect products to reflect care not only in how they’re made, but also in how they’re delivered. And that’s where forward-thinking Kiwi retailers are finding opportunity. By reimagining the way they pack and ship, businesses are reducing waste, protecting fragile items more effectively, and strengthening their brand reputation — all at the same time.
Meet the Smarter Alternative: Flexi-Hex®
Flexi-Hex is a simple yet revolutionary packaging solution. Originating from the surf industry and now reshaping e-commerce protection worldwide, it uses patented honeycomb technology to create strong, flexible, paper-based packaging.
From open-ended sleeves to corner brackets, Flexi-Hex is designed to secure fragile products in transit — without a single piece of plastic.
Made from recycled paper and fully curbside recyclable, Flexi-Hex replaces traditional plastic wraps with something far more elegant: protection that feels as good as it looks.
💪 Strong Protection That Reduces Breakages
Flexi-Hex’s honeycomb structure delivers impressive strength and impact absorption. The result?
- Fewer courier damages
- Lower replacement and return costs
- Smoother operations with less waste
For procurement teams, this is a win that reaches well beyond the bottom line.
🤸 Flexible: One Sleeve, Many Products
Flexi-Hex naturally adapts to the shape of your product, creating a snug, secure fit. This makes it ideal for items such as candles, glassware, ceramics, cosmetics, electronics, and bottled goods.
The flexibility means:
- Fewer SKUs to manage
- Faster packing times
- A packaging solution that works across entire product lines
📦 Compact: Save Space & Simplify Your Workflow
Thanks to its flat-pack design, Flexi-Hex takes up far less room than bulky pulp moulds or massive rolls of bubble wrap.
Businesses see:
- Dramatic space savings in the warehouse
- Easier handling for staff
- Lower shipping and storage costs
For fast-moving fulfilment teams, this makes day-to-day operations noticeably smoother.
✨ Good-Looking: Packaging That Elevates Your Brand
Flexi-Hex doesn’t just protect your products — it enhances the unboxing experience. The tactile honeycomb pattern looks premium, feels premium, and instantly signals quality.
It turns packaging into a brand moment your customers will notice and often share online.
And customers care. Recent market research shows that more than two-thirds of consumers are willing to pay more for products that arrive in sustainable packaging. A well-packaged product is no longer just a shipping necessity — it’s part of your marketing, your story, and your brand loyalty.
Your Brand, Your Impact
Every packaging choice creates ripple effects — for your customers, your suppliers, and the environment. Shifting from plastic to recycled paper packaging is one of the simplest and most visible ways to reduce your environmental footprint.
Better still, it’s achievable for small and large businesses right now. You don’t have to compromise protection to achieve sustainability. Flexi-Hex proves you can have both.
Let’s Redefine “Package and Deliver”
At Shardlows Packaging, we’re proud to help New Zealand businesses protect their products sustainably while building stronger brands. Whether you’re sending a handcrafted candle or a premium bottle of wine, Flexi-Hex ensures every parcel arrives safely — and makes a lasting impression.
It’s time to move beyond single-use plastics and deliver something better for your customers and the planet.
Curious to explore the Flexi-Hex range and see how sustainable packaging can transform your brand?
Get in touch — we’re here to help.